I was at lunch with a friend and a possible client the other day when the talk veered to his frustration with an existing installation of a competitor product.
My friend is knowledgable, he has built his business ground-up and has been through the pains of managing his interactions and opportunities through Outlook and Excel. About a year back, he went and signed up a long term contract with a leading CRM on SaaS vendor. He invested his time and effort, ensured no internal roadblocks and “drove process-compliance”. He knew what he wanted and he was confident that with one of the most versatile and flexible platforms at his command, he will have a very productive implementation.
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CRM implementation roadmap for SMEsAugust 13th, 2010Absolute customer delight: Flipkart.comAugust 3rd, 2010I buy many books online. Over the period of the last one year, I have, without realising it, shifted most of my purchases to Flipkart.com. I have been vaguely aware of this, but did not realise why till yesterday. I placed an order for two books on their site in the morning and paid online. The books had shipment leadtimes of 3 to 6 days. I settled down to a week’s wait for the books to arrive. After all, I live in Delhi and the Flipkart office is in Bangalore. The books arrived today! Less than 24 hours after I paid for them. Very well packed, in good condition and nicely packed. I am a fan! Thank you, Flipkart. Most of us, building online businesses can take a lesson from this. The speed of response needs to match the speed of transaction. |
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